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Hye-Ra Oh
Hye-Ra Oh
Psychology
Applied psychology
Perception
social image
Advertising
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A Study on the Influence of Experience and Knowledge on National Image and Overall Evaluation:Focusing on the Perception of Korea in 15 Countries
2021
The Journal of International and Area Studies
Hyo-Bok Lee
Yoo-Kyung Kim
Hye-Ra Oh
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국가에 대한 경험 방식과 지식이 국가이미지와 전반적 평가에 미치는 영향에 관한 연구: 15개 국가의 한국에 대한 인식을 중심으로
2021
Hyo-Bok Lee
Yoo-Kyung Kim
Hye-Ra Oh
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상관토픽모델을 활용한 유튜브 크리에이터 소비자의 온라인 구전 특성에 관한 연구
2021
Hye-Ra Oh
Yunjae Cheong
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Why Do Consumers Create Content on SNS and Share It with Others? : A Study on the Self-consciousness and Self-determination of Consumers as YouTube Creators
2021
The Korean Journal of Advertising
Hye-Ra Oh
Han Guk Oe Guk Eo Dae Hak Gyo Mi Di Eo Keo Myu Ni Ke I Syeon Hak Gwa Seok Sa Gwa Jeong
Yunjae Cheong
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A Study on the Charateristics of eWOM of Consumers as YouTube Creators Using Correlated Topic Model
2021
The Korean Journal of Advertising
Hye-Ra Oh
Yunjae Cheong
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