Bluetooth low energy beacon device and advertising method

A Bluetooth low energy (BLE) beacon device and a BLE advertising method are provided. The BLE advertising method includes: enabling a broadcast action with different advertising packets simultaneously, wherein the advertising packets include connectable and unconnectable advertising packets; setting advertising time information of the advertising packets; setting advertising data and an advertising packet address code; and executing the broadcast action for the advertising packets in sequence according to the advertising time information and the type of each of the advertising packets.