S-Beacon: Next generation BLE beacon solution for enhanced personalization

We introduce next generation Bluetooth Low Energy (BLE) [1] Beacon solution called S-Beacon that opens a new business opportunity by globally interconnecting smartphone users with next generation personalization services. S-Beacon is a BLE based technology on smartphones and wearables to indicate user presence along with personal preferences and demographic data that serves as a key factor for enhanced personalized services. This paper discusses its enhanced BLE based proximity, optimized resource consumption, and manageability of beacon devices. We envision that the S-Beacon solution is well suited for a wide range of business sectors such as retail store, public place, hotel, hospital and home.