Old Web
English
Sign In
Acemap
>
authorDetail
>
Kusumuru Vijaya Kumar
Kusumuru Vijaya Kumar
Business
television advertising
Advertising
Empirical evidence
1
Papers
0
Citations
0
KQI
Citation Trend
Filter By
Interval:
1900~2024
1900
2024
Author
Papers (1)
Sort By
Default
Most Recent
Most Early
Most Citation
No data
Journal
Conference
Others
Empirical Evidence of Television Advertising Effectiveness on Selected Brands of Cellular Phones
2013
Journal of management science
Saumendra Das
Kusumuru Vijaya Kumar
Show All
Source
Cite
Save
Citations (0)
1