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William Rand
William Rand
University of North Carolina at Chapel Hill
Business
Mobile device
Smart products
Marketing
Big data
2
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96
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Consumer Connectivity in a Complex, Technology-enabled, and Mobile-oriented World with Smart Products
2017
Journal of Interactive Marketing
Peter C. Verhoef
Andrew T. Stephen
P. K. Kannan
Xueming Luo
Vibhanshu Abhishek
Michelle Andrews
Yakov Bart
Hannes Datta
Nathan M. Fong
Donna L. Hoffman
Mandy Hu
Thomas P. Novak
William Rand
Yuchi Zhang
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Citations (96)
The International Law of
2003
William Rand
Kenan
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1