author-photo

Jianchang Mao

IBM
Yahoo!

55

Papers

12732

Citations

Citation Trend

Filter By

Papers (40) Sort By

Journal Conference Others

The Impact of Visual Appearance on User Response in Online Display Advertising

2012 arXiv: Human-Computer Interaction
Show All
- Source
- Cite
- Save
Citations (1)
Visual appearance of display ads and its effect on click through rate

2012 CIKM | Conference on Information and Knowledge Management
Show All
- Source
- Cite
- Save
Citations (22)
A stochastic learning-to-rank algorithm and its application to contextual advertising

2011 WWW | The Web Conference
Show All
- Source
- Cite
- Save
Citations (36)
Click-Through Rate Estimation for Rare Events in Online Advertising

2011
Show All
- Source
- Cite
- Save
Citations (35)
Exploitation and exploration in a performance based contextual advertising system

2010 KDD | Knowledge Discovery and Data Mining
Show All
- Source
- Cite
- Save
Citations (94)
Click-Rate Estimation for Rare Through Rate Estimation for Rare Through Rate Estimation for Rare Through Rate Estimation for Rare Events in Online Advertising Events in Online Advertising Events in Online Advertising Events in Online Advertising

2009
Show All
- Source
- Cite
- Save
Citations (0)
Learning to Rank by Optimizing NDCG Measure

2009 NeurIPS | Neural Information Processing Systems
Show All
- Source
- Cite
- Save
Citations (162)
Système et procédé d'appariement associatif

2008
Show All
- Source
- Cite
- Save
Citations (0)
Maximum Margin Active Learning for Sequence Labeling with Different Length

2008 ICDM | International Conference on Data Mining
Show All
- Source
- Cite
- Save
Citations (6)
Moteur de recherche a classement de pertinence ameliore par la participation d'une communaute

2006
Show All
- Source
- Cite
- Save
Citations (0)