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James M. Maskulka

Lehigh University

6

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144

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The de beers story: are diamonds forever?

2001 Business Horizons
- Donna J. Bergenstock
- James M. Maskulka
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Entering the Japanese Retail Market: Survival of the Fittest?

1999
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A Brand Equity Strategy for Ultra‐Premium California Wines

1996 International Journal of Wine Marketing
- Stephen F. Thode
- James M. Maskulka
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Bankers' responses to the ETC Act: Attitudes and the degree of international involvement

1987 Journal of Business Research
- James M. Maskulka
- Michael Y. Hu
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Citations (2)