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Kofi Osei-Frimpong

Ghana Institute of Management and Public Administration

31

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520

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Antecedents and Outcomes of Consumer Attitudes Toward Mobile Commerce Applications--Model

2021
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The technological dilemma for entrepreneurial leaders: who drives innovation?

2021
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Examining consumer attitudes towards retailers' m-commerce mobile applications – An initial adoption vs. continuous use perspective

2020 Journal of Business Research
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Social media brand engagement practices.

2020
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How live chat assistants drive travel consumers' attitudes, trust and purchase intentions: the role of human touch

2020 International Journal of Contemporary Hospitality Management
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Chat to an advisor now… Examining the variables influencing the use of online live chat

2019 Technological Forecasting and Social Change
- Graeme McLean
- Kofi Osei-Frimpong
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Hey Alexa… Examine the variables influencing the use of Artificial Intelligent In-home Voice Assistants

2019 Computers in Human Behavior
- Graeme McLean
- Kofi Osei-Frimpong
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Social media brand engagement practices: Examining the role of consumer brand knowledge, social pressure, social relatedness, and brand trust

2019 Information Technology & People
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Chat now… Examining the variables influencing the use of online live chat

2019 Technological Forecasting and Social Change
- Graeme McLean
- Kofi Osei-Frimpong
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The Impact of Celebrity Endorsement on Consumer Purchase Intention: An Emerging Market Perspective

2019 The Journal of Marketing Theory and Practice
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Citations (32)