Personality Traits of Women Entrepreneurs for Sustainable Food Businesses
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Objective - COVID-19 is the worst in the history of pandemics. Small business survival has been jeopardized in this challenging situation, although entrepreneurs desire to strategize their plans to sustain their business. Other than strategies, psychological characteristics were found to be significant factors for sustaining business among entrepreneurs. Research on the psychological characteristics of entrepreneurs has long been conducted. However, the information is scarce in terms of the main psychological characteristics of entrepreneurs, especially during the COVID-19 pandemic. Therefore, this study explores the Bumiputera women entrepreneurs' psychological characteristics that enable the business's survival. Methodology/Technique – Using purposive sampling, a semi-structured interview was conducted with Bumiputera women entrepreneurs in the food business located in Penang. Out of 60, only 17 agreed to participate. Finding – The result of the thematic analysis revealed that self-confidence, creativity, and proactivity were identified as the primary key to sustaining their business. Surprisingly, the entrepreneur's creativity highlighted a new shed to hybrid Malay and Japanese cuisine to produce lemang sushi. Additionally, the study's findings have few consequences for entrepreneurs, societies, and the government. Although the pandemic has had a disastrous effect on health and lifestyle activities, there is always a spark of hope for introducing considerable ways to fulfill entrepreneurial desires and serve the community. Novelty – As a result, entrepreneurs are incentivized to boost the economy as a person in society by delivering sustainable services to the community. Type of Paper: Empirical JEL Classification: Q01, Q18, Q19. Keywords: Bumiputera; Women, Entrepreneur; Psychological characteristics; Proactive and Creative Reference to this paper should be referred to as follows: Din, N; Tahir, M.S; Othman, N; Joremi, L. (2022). Personality traits of women entrepreneurs for sustainable food businesses, GATR-Global J. Bus. Soc. Sci. Review, 10(3), 121–131. https://doi.org/10.35609/gjbssr.2022.10.3(2)Keywords:
Stratified Sampling
The purpose of this paper is to explore the relationship between proactive personalities towards entrepreneurship.This paper proposes creativity as a mediation to see an increasing change in entrepreneurship.Data was taken through targeted sampling strategies from 153 fashion subsector entrepreneurs.The hypothesis is tested by structural equation modeling.The findings show that there is a positive relationship between proactive personality towards entrepreneurship mediated by creativity.The value of this paper is one of the first to explore the relationship between a proactive personality and creativity towards entrepreneurship.This fact also supports the argument that entrepreneurship really requires creativity to be able to compete and continue to grow in the creative industry.
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Numerous practitioner-oriented investigations have argued that employees should be more proactive and creative on their jobs, as these behaviors are significant for job performance. Organizational investigations on the antecedents of proactivity and creativity have appeared differently and have explored various approaches in defining, determining and understanding proactivity and creativity. This investigation examines the mediating role of motivation between proactivity and creativity among the doctors in the public sector hospitals. To give a rigorous test of the hypotheses, a grounded study is conducted taking a sample of 220 doctors. The results confirm a positive significant relationship between proactive personality and creativity, and report a significant relationship with motivation too. Additionally, the study demonstrates that motivation does not mediate the relationship of these variables. The study discusses the implications of the findings for enhancing motivation.Keywords: Proactivity, Motivation, Creativity, DoctorsJEL Classifications: G22, G12DOI: https://doi.org/10.32479/irmm.9510
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Creativity, in one sense, can be seen as an effort or action to bring novelty. Following this, we explore how a robot can be creative by bringing novelty in a human-robot interaction (HRI) scenario. Studies suggest that proactivity is closely linked with creativity. Proactivity can be defined as acting or interacting by anticipating future needs or actions. This study aims to explore the effect of proactive behavior and the relation of such behaviors to the two aspects of creativity: 1) the perceived creativity observed by the user in the robot's proactive behavior and 2) creativity of the user by assessing how creativity in HRI can be shaped or influenced by proactivity. We do so by conducting an experimental study, where the robot tries to support the user on the completion of the task regardless of the end result being novel or not and does so by exhibiting anticipatory proactive behaviors. In our study, the robot instantiates a set of verbal communications as proactive robot behavior. To our knowledge, the study is among the first to establish and investigate the relationship between creativity and proactivity in the HRI context, based on user studies. The initial results have indicated a relationship between observed proactivity, creativity, and task achievement. It also provides valuable pointers for further investigation in this domain.
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Abstract This study investigates the determinants of green entrepreneurship from the perspectives of leadership, culture, and creativity. We prove that environmental leadership of top managers positively influences green entrepreneurship directly, and it also positively affects green entrepreneurship indirectly via green creativity. Furthermore, environmental organizational culture cannot directly influence green entrepreneurship, but it can indirectly affect green entrepreneurship through green creativity positively. In addition, we verify that green creativity plays a partial mediator role on the relationship between environmental leadership of top managers and green entrepreneurship, as well as a full mediator role on the relationship between environmental organizational culture and green entrepreneurship. Moreover, we demonstrate that both of proactiveness and risk‐taking propensity of top managers moderate the positive relationship between green creativity and green entrepreneurship. The results suggest enterprises to improve environmental leadership of top managers, environmental organizational culture, and green creativity to improve green entrepreneurship. Additionally, firms must develop top managers' proactiveness and risk‐taking propensity to increase the extent of the positive relationship between green creativity and green entrepreneurship.
Green innovation
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This study tested the hypothesis that individuals can proactively manage their own energetic, affective, and cognitive resources in order to be creative at work. Building on proactivity and creativity literatures, we propose a theoretical model in which employees who proactively manage their vitality are more engaged in their work and show improved creative performance. We also tested the boundary conditions of this process. Participants were Dutch employees from various occupations who filled out a background questionnaire and five weekly surveys. The results of multilevel modelling analyses offered support for our model. Weekly proactive vitality management was positively related to changes in weekly creativity through changes in weekly work engagement. As predicted, learning goal orientation strengthened and performance goal orientation weakened the links between proactive vitality management and engagement, and between engagement and creativity. We discuss the theoretical contributions, and indicate how these findings can be used in daily working life.
Vitality
Work Engagement
Goal Orientation
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Purpose – This paper has three main objectives. The first objective examines the degree of interrelationship between the level of brand equity and the performance of SMEs, while the second objective examines the extent of the antecedents of brand equity (brand awareness, brand association, perceived quality and brand loyalty) in predicting SME performance. The last objective examines the effect of brand equity on the performance of SMEs when the level of brand loyalty is high. Design/methodology/approach – Questionnaires were used in collecting data from managers and customers of SMEs. The sample comprises 98 managers and 311 customers of SMEs. In order to ensure that various sectors of SMEs were covered, stratified random sampling was used; thus, 40 per cent of the SMEs were from the trade sector, 30 per cent from the agriculture sector, and 30 per cent from the small manufacturing sector. However, a simple random sampling method was used in the selection of customers. Findings – It was found that there is a positive relationship between the various dimensions of brand equity and SME performance. Results from the regression analysis indicate a strong predictive power of SME performance by brand association and brand loyalty compared to brand awareness and perceived quality. The study concludes that the performance of SMEs and brand equity is high when there is high brand loyalty among customers. Research limitations/implications – This study did not examine the level of control and the major decision-making factors when deciding on the focus of brand building in both small and large enterprises. Studies could be conducted to compare the predictive power of the antecedents of brand equity in different industries (services, manufacturing and trade) for both SMEs and large enterprises. Practical implications – Managers of SMEs must devote their attention to the building of brand loyalty among customers irrespective of the industry in which they operate. Strategies must also be developed for brand associations as it is a prerequisite for the growth and continuous survival of businesses in a highly competitive market. Originality/value – The originality and value of this paper lies in the cross-sectional survey method (different industries) that was used as well as the use of the CBBE model in examining the competitiveness and performance of SMEs.
Brand Loyalty
Stratified Sampling
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Бұл зерттеужұмысындaКaно моделітурaлы жәнеоғaн қaтыстытолықмәліметберілгенжәнеуниверситетстуденттерінебaғыттaлғaн қолдaнбaлы (кейстік)зерттеужүргізілген.АхметЯссaуи университетініңстуденттеріүшін Кaно моделіқолдaнылғaн, олaрдың жоғaры білімберусaпaсынa қоятынмaңыздытaлaптaры, яғнисaпaлық қaжеттіліктері,олaрдың мaңыздылығытурaлы жәнесaпaлық қaжеттіліктерінеқaтыстыөз университетінқaлaй бaғaлaйтындығытурaлы сұрaқтaр қойылғaн. Осы зерттеудіңмaқсaты АхметЯсaуи университетіндетуризмменеджментіжәнеқaржы бaкaлaвриaт бaғдaрлaмaлaрыныңсaпaсынa қaтыстыстуденттердіңқaжеттіліктерінaнықтaу, студенттердіңқaнaғaттaну, қaнaғaттaнбaу дәрежелерінбелгілеу,білімберусaпaсын aнықтaу мен жетілдіружолдaрын тaлдaу болыптaбылaды. Осы мaқсaтқaжетуүшін, ең aлдыменКaно сaуaлнaмaсы түзіліп,116 студенткеқолдaнылдыжәнебілімберугежәнеоның сaпaсынa қaтыстыстуденттердіңтaлaптaры мен қaжеттіліктерітоптықжұмыстaрaрқылыaнықтaлды. Екіншіден,бұл aнықтaлғaн тaлaптaр мен қaжеттіліктерКaно бaғaлaу кестесіменжіктелді.Осылaйшa, сaпa тaлaптaры төрт сaнaтқa бөлінді:болуытиіс, бір өлшемді,тaртымдыжәнебейтaрaп.Соңындa,қaнaғaттaну мен қaнaғaттaнбaудың мәндеріесептелдіжәнестуденттердіңқaнaғaттaну мен қaнaғaттaнбaу деңгейлерінжоғaрылaту мен төмендетудеосытaлaптaр мен қaжеттіліктердіңрөліaйқын aнықтaлды.Түйінсөздер:сaпa, сaпaлық қaжеттіліктер,білімберусaпaсы, Кaно моделі.
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The nationally-recognized Susquehanna
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to be moved, to be part of the
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musical level.AÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂA¢AÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂAÂA Experience choral
singing that will take you to new
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