Study on Consumer Product Supplier Evaluation Method Based on Actor Analysis Thinking

This paper, based on the existing results of studying supplier evaluation indexes and Actor Analysis Thinking, and by combining the characteristics of consumer product suppliers, first establishes a consumer product supplier evaluation index system covering 10 indexes including product price, product quality, product performance, product series, timeliness of delivery, response capability, collaborative capacity, technical support capability and service attitude; then, refines the traditional Actor Analysis Method, reasonably converts some non-economic factors into economic factors, and improves the scientificity of the non-economic factor evaluation method by using comprehensive weighted average method; and finally proves the feasibility of the method proposed herein with practical application cases. The consumer product supplier evaluation method based on Actor Analysis Thinking proposed herein is scientific, rational, simple and easy to operate, and can provide technical support for enterprises and research institutions to carry out supplier evaluation, supply chain management, etc.