로컬푸드에 대한 소비자 인식과 만족도에 관한 연구

This research is to analyze recognition of consumers and satisfaction based on local food. The purpose of this research explain about the relations between Consumers recognition and satisfaction of local food. Based on the results, the higher recognition of environmental preservation; reliability; facilitating local economy; enhanced income in local agriculture; exchanges with local citizens; and the creation of new jobs in relation to welfare among local food factors becomes, the higher satisfaction of nutrition; shape; freshness; and price in relation to commodity characteristics among satisfaction factors becomes. And it is identified that the higher recognition of convenience in purchasing; diversity of sorts; excellence of shape and color becomes, the higher satisfaction of commodity becomes. The research results prove that the higher satisfaction of local food has something close to do with the recognition of convenience and welfare.