Enhancing the trust-based recommendation process with explicit distrust

When a Web application with a built-in recommender offers a social networking component which enables its users to form a trust network, it can generate more personalized recommendations by combining user ratings with information from the trust network. These are the so-called trust-enhanced recommendation systems. While research on the incorporation of trust for recommendations is thriving, the potential of explicitly stated distrust remains almost unexplored. In this article, we introduce a distrust-enhanced recommendation algorithm which has its roots in Golbeck's trust-based weighted mean. Through experiments on a set of reviews from Epinions.com, we show that our new algorithm outperforms its standard trust-only counterpart with respect to accuracy, thereby demonstrating the positive effect that explicit distrust can have on trust-based recommendations.