Análisis de las Born Global en Colombia: Pequeñas y medianas empresas del Departamento de Córdoba
2021
Young companies or Born Global, have had a significant impact on the new dynamics of the
internationalization of the economy. The objective of this article is to analyze Born Global within the
Colombian business context, and in attention to the factors and strategies that may be applicable in small
and medium-sized companies in the department of Cordoba. This descriptive-analytical research, supported
by sources consulted in the database and by some empirical studies at an international and national level,
emphasizes the factors and strategies that can be applied to young companies in Cordoba, which are 82,
7% of the total, and about their innovation and competitiveness in general. The results obtained show that
the Cordovan region presents a very low level of export competitiveness or sophistication, when compared
to the other departments of the country, therefore, the Born Global in Cordoba, must potentiate their
capacities, skills and resources towards greater competitiveness in the global market. It is concluded that
these companies must consider the characteristics of the entrepreneur, entrepreneurial cognition, knowledge
factors, technology and innovation, business capacities and technological networks, to conquer new markets
at an international level.
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