granular additives for detergents, cleaning or treatment

granular additive for detergents, cleaning or treatment comprising - 5 to 90% by weight of support material in particulate form with a capacity oil absorption of at least 100ml / 100g, wherein the carrier material contains less than 20% by weight of water-soluble components in particulate form, - 10 to 80% by weight of capsules have an average diameter d50 of 1 to 100 .mu.m and which is (are) trapped (s) one or more beneficial agents, and - contains at least 40% by weight of water.