A mulher na vida pública: um mapa das moralidades no Facebook

The article investigates moral agreements about the woman’s presence in the public life, taking as corpus some Facebook posts sharing the news: The nervous explosions of the president, originally printed on IstoE, a Brazilian magazine, and Beautiful, chaste and housewife, from Veja. We draw a map of the moralities concerning the professional activities, temper and social relation, which points out as tacit consensuses: a positive eye on the image of the discreet woman that acts as a nice housewife and, on the other hand, a negative view on the women who submit themselves to their emotions. To defy these conceptions, there’s the idea of the strong woman who can chose her professional life. We observed that the moralities reputed as offensive are able to create some identification and find affinities in order to establish new moral grammars.