Food access in remote rural places: consumer accounts of food shopping

ABSTRACTFood access in remote rural places: consumer accounts of food shopping. Regional Studies. In remote rural and island communities access to food involves adaption of living style and travel outside the local area as a normal and integral part of food shopping. Despite the poor retail assortment, consumers have a strong allegiance to local food stores centred on a desire to maintain a local retail presence and to support the community. Deeper understanding of consumer access to food and adaptations to constrained access have implications for food policy for these remote areas and public policy on remote regions more generally. Results are reported for remote island communities in Scotland.