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Product presentation, promotions and its impact on the use of the App and on purchase intention of food through smartphones
Product presentation, promotions and its impact on the use of the App and on purchase intention of food through smartphones
2020
Cláudia Leite Machado
Denise Coelho Mendes
Leonardo Aureliano da Silva
Eduardo Eugênio Spers
Keywords:
presentation
Product (category theory)
Advertising
Business
Correction
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