A Study on the Incentives for Private Placement of Chinese Listed Firms:a Case Study from the Perspective of Social Capital

This paper discusses the incentives for private placement of Chinese listed firms from the perspective of social capital.Based on a case study of Mengniu Dairy,it finds that private placement in China is not only a means of acquiring financial capital,but also a way to get social capital.This finding not only helps us to understand the incentives of private placement in Chinese listed firms in depth,but aslo helps the listed firms in China to use proper ways to get capital.