FolkTrails: Interpreting Navigation Behavior in a Social Tagging System

Social tagging systems have established themselves as a quick and easy way to organize information by annotating resources with tags. In recent work, user behavior in social tagging systems was studied, that is, how users assign tags, and consume content. However, it is still unclear how users make use of the navigation options they are given. Understanding their behavior and differences in behavior of different user groups is an important step towards assessing the effectiveness of a navigational concept and improving it to better suit the users' needs. In this work, we investigate navigation trails in the popular scholarly social tagging system BibSonomy from six years of log data. We discuss dynamic browsing behavior of the general user population and show that different navigational subgroups exhibit different navigational traits. Furthermore, we provide strong evidence that the semantic nature of the underlying folksonomy is an essential factor for explaining navigation.