Jornalismo, memória e mito: um olhar sobre a vitória de Barack Obama em 2008

This article aims to discuss the role of journalism as a place of articulation and a memory operator of political character, through a comparative analysis of the way Barack Obama’s image has been presented in Time and Veja magazines throughout the United States presidential campaign of 2008. From a methodological point of view, we’ve mapped the frames that favor this biographical background, identifying what is triggered by journalistic discourse, and how journalistic reports have made appeal to its biographic peculiarity and the originality that permeates the significance of his victory in the world.