Diálogos entre marcas de moda e narrativa cinematográfica em Anna Karenina

In this study, we used the film Anna Karenina, winner of the Oscar for best costume design in 2013, to analyze the scene clothing not only as an element of the film narrative, but also as an element that allows adding the values of acclaimed brands of consumer goods to the narrative. The aim of this work is to contribute to understand a sort of social dynamics of consumption in present days.