Evaluation of Poultry Egg Marketing in Kuje Area Council Municipality of F.C.T Abuja, Nigeria

2013 
The study was carried out on the Economic analysis of Poultry egg marketing in Kuje Area Council Municipality of Abuja. The Primary Data Used Were Obtained Using Structural Questionnaires administered to 40 egg marketers in the study area. Descriptive Statistics, Marketing Margin Analysis and Gross-Margin were used to analyze the data. The result showed that 95% of the marketers were between 21-50 years, 95.5% were married, and male70% dominated egg marketing. All the marketers 100%had primary education, 87.5% had over five years of experience in egg marketing. Egg marketing in the study area was profitable with about ₦37,500 per month and had a marketing margin of 20% and a return to investment of ₦0.25 on every naira problems of price fluctuation and transportation were identified as the major constraint facing marketers in the study area.
    • Correction
    • Source
    • Cite
    • Save
    • Machine Reading By IdeaReader
    3
    References
    4
    Citations
    NaN
    KQI
    []