Analisis Faktor-Faktor yang Mempengaruhi Harga Jual Kerupuk Ikan di Masa Pandemi Covid-19 di Desa Tabanio Kecamatan Takisung Kabupaten Tanah Laut Provinsi Kalimantan Selatan

The present study aimed to determine the influences factors of fish crackers price during the COVID-19 pandemic in Tabanio Village, Takisung District, Tanah Laut Regency, South Kalimantan Province. Purposive and snowball sampling was applied for data collection. A total of 12 fish krupuk Industries were used as research samples. The primary and secondary data were used in this study. Based on Multiple Linear Regression analysis that the effect of total cost production, number of workers on the average selling price of fish krupuk. The results of the analysis suggested that the 4 independent variables, simultaneously had a significant effect on the average selling price with a regression coefficient value of 0.67 or 67% at the 95% confidence level or a significant level (α) 0.05.