Empirical study on the trajectory of innovations in services

Researches on the trajectory of innovations in services have not been as mature as those on the technological trajectory, although practices of innovations in services are very frequent. This empirical study on innovations in Chinese services aims to discover the trajectory, within which the first phase is the copied driven by the management information system innovation and the process innovation, the second phase is the modular driven by the product innovation and the modularization innovation, and the third phase is the improved driven by the market innovation and the traditional organization innovation.