The European Wine Policies: Regulations and Strategies

The European Union (EU) is the world leading producer of wine and it accounts for 45% of world wine-growing areas, 65% of production, and 70% of exports in global terms (https://ec.europa.eu/agriculture/wine_en). The entire EU production is regulated under the framework of Common Agricultural Policy (CAP) and the single Common Market Organization (CMO). Nowadays, wine policy is one of the most articulate laws of the CAP and this is due to the complexity and heterogeneity of the policymakers, institutions and organizations involved, and the international scenario. The latest reform of the CAP was decided in 2013 that mostly renews the measures and approaches initiated during the 2008 wine reform which reorganized the way the EU wine market was managed, in order to ensure EU wine production matches demand, and redirect spending to make European wine more competitive.