Let the games begin : finding the nascent entrepreneurial mindset of video gamers.
2019
This study explores nascent ‘entrepreneurial’
cognitive factors within the minds of video gamers. The
objective is to theorize how certain gamification
activities might be designed to enable the development
of entrepreneurial behavior. While studies have begun
to posit the range cognitive factors that result in the
emergence of entrepreneurial action, more
conceptualization work is needed to understand
nascent conditions and activities that might foster the
entrepreneurial mindset; especially within the gaming
design context. This exploratory study uses a sample
of 217 self-reported gamers and suggests that
individuals who exhibit high levels of entrepreneurial
orientation have enhanced opportunity recognition
capabilities when the frequency of playing video games
is also high. It was also found that shooting games
have the highest effect on the development of
opportunity recognition. This suggests that certain
game activities may be designed to enhance
entrepreneurial cognitive development; which has
implications for the entrepreneurial intent literature
and game-designers.
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