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An Artificial Neural Network Approach for Predicting Customer Loyalty: A Case Study in an Online Travel Agency
An Artificial Neural Network Approach for Predicting Customer Loyalty: A Case Study in an Online Travel Agency
2020
M. Mujiya Ulkhaq
Arga Adyatama
Finsaria Fidiyanti
Riyan Rozaq
M. Fauzan M. Raharjo
Keywords:
Knowledge management
Artificial neural network
Loyalty business model
Computer science
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