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Market orientation and mode of focus: An exploration
Market orientation and mode of focus: An exploration
2010
Leyland Pitt
Nic S. Terblanche
Deon Nel
Wade Halvorson
Crittenden
Hair J
Rundle-Thiele S
Heinrich D
Lefroy K
Michael Parent
Toma B
Keywords:
Marketing
Public relations
Market orientation
Political science
Correction
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