Analysis of the 1990 ARI Survey of Employers

Abstract : This is one of two reports produced to document the 1990 Army Research Institute Survey of Employers. The Survey of Employers was designed to obtain civilian employers perceptions of the availability and importance of the skills and abilities that can be acquired by all first-term enlisted soldiers. These data are being used to develop a model of the influence employers attitudes and practices may have on Army enlistments. Survey questionnaires were mailed to a stratified random sample of 2,145 presidents and chief executive officers of American businesses. Results indicate that employers value the attributes that may be acquired by Army veterans and believe veterans possess such skills and abilities. Employers also believe Army veterans possess more of these desired characteristics than job applicants in general. However, there appears to be an overall lack of knowledge among employers as to the educational credentials of today's soldiers. In addition, few employers ascertain the veteran status of new employees, and many do not know if they presently have veterans on their staffs. This volume presents the analyses of those data related to Army advertising policy and transition to reduced military personnel strength. Keywords: Army personnel; Civilian personnel; Employee relations; Surveys; Recruiting.