Appropriations of Identities in daily lives of high school students from a private school from Novo Haburgo city/RS

This research aims to understand the forms of appropriation of identities in the daily life of 29 high school students of a private school in Novo Hamburgo / RS. In this school, the study made its observations, field journal and interviews in the target groups at their 15 to 18 year olds. It is considered that the forms of appropriations in the daily life of youth occur through the need to belong, to fit in the contexts that are permeated and show the urgency to accept certain characterizations referring to a model, and this is redirected by the order of consumption and which is mediatized in their lives.