The Stock Performance of American Companies Investing in a Culture of Health

Ron Z. Goetzel,Raymond Fabius,Enid Chung Roemer,Karen Kent,Jeffrey Berko,Michael A. Head,Rachel Mosher Henke

The Stock Performance of American Companies Investing in a Culture of Health

2019

Ron Z. Goetzel
Raymond Fabius
Enid Chung Roemer
Karen Kent
Jeffrey Berko
Michael A. Head
Rachel Mosher Henke

Purpose:We investigated the relationship between companies’ efforts to build internal (COH-INT) and external cultures of health (COH-EXT) and their stock performance.Design:We administered 2 survey...

Keywords:

Nursing
Marketing
Medicine
Workplace health promotion
Business case
Corporate social responsibility
financial impact
Community health
Workplace wellness
Public relations

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