Is the sunny side up and the dark side down? Effects of stimulus type and valence on a spatial detection task

ABSTRACTIn verbal communication, affective information is commonly conveyed to others through spatial terms (e.g. in “I am feeling down”, negative affect is associated with a lower spatial location). This study used a target location discrimination task with neutral, positive and negative stimuli (words, facial expressions, and vocalizations) to test the automaticity of the emotion-space association, both in the vertical and horizontal spatial axes. The effects of stimulus type on emotion-space representations were also probed. A congruency effect (reflected in reaction times) was observed in the vertical axis: detection of upper targets preceded by positive stimuli was faster. This effect occurred for all stimulus types, indicating that the emotion-space association is not dependent on sensory modality and on the verbal content of affective stimuli.