Scenario of Tourism Industry in India

Purpose –  The present study makes an attempt to study the development of Tourism in India. The paper discusses Tourism attractions in India and initiatives taken by Government to promote Tourism. Design/methodology/approach - The design of the study highlights future prospects and constrains in the development Tourism in India. The thrust area of paper is to analyse positive as well as negative impacts of Tourism Industry on the Economy, Society and Environment.  Findings –  Tourism Industry in India is growing and it has vast potential for generating employment and earning large amount of foreign exchange besides giving a fillip to the country’s overall economic and social development. Research limitations/implications – Data were collected through the websites and various research articles. Practical implications – The study implies to the depth of social, economical and environmental effects of the tourism industry Originality/value – Most of the works that are focused on tourism industry in India have been conducted at the conceptual level. Thus, with the aim of moving on this topic, this study analyses the impact on social, economical and environmental aspects through rise in tourism.