relationship between gender sensitive practices and family support and its impact on psychological wellbeing of women employees in call centres in india

Purpose The aim of the paper is to examine the relationship of gender sensitive practices and family support in predicting psychological wellbeing of women assessed as stress, job satisfaction, commitment and intent to leave. Using the crossover theory, it also examines how gender sensitive practices lead to family support, which in turn leads to reduced stress leading to high satisfaction and commitment and reduced intention to leave. Design/methodology/approach Data were obtained from a sample of 302 women employees working in call centres in NCR, India on psychometrically sound scales. Findings Analysis revealed that gender sensitive practices are positively related to family support through the mechanism of crossover. Amply supported by data, the study, exhibits the complementary relationship between gender sensitive practices and family support, and their impact on psychological wellbeing of women employees. Research limitations/implications The sample may reflect same source bias as the data is coll...