Mineração de dados e aprendizado de máquina no contexto de avaliação sustentável

2019 
Measuring and evaluating the sustainable performance of an organization has become an important and challenging topic because it involves the economic, social and environmental dimensions, helping the development of policies and becoming strategic factors in the decision-making process. However, difficulties are still encountered by managers in adequately assessing sustainability at the corporate level. In this perspective, data mining and machine learning are presented as techniques for extracting potentially useful information for generation of knowledge. Therefore, the purpose of this article is to identify, by means of a literature review, the main approaches used to assist in this process. The method called Methodi Ordinatio was used for the review and, for the analysis, the software tools: VOSviewer e RStudio. By means of the methodological procedure adopted, 33 significant articles were identified for analysis from the Web of Science, Scopus and Science Direct databases, in which mainly the applied techniques were addressed. In this sense, this study seeks to encourage companies to use data mining as a way to help corporate governance in terms of sustainability.
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