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Cross-Selling in Service Recovery Encounters: Staying under the customers' radar to avoid salesperson stereotype activation
Cross-Selling in Service Recovery Encounters: Staying under the customers' radar to avoid salesperson stereotype activation
2017
Vera Blazevic
C. Jasmand
K De Ruÿter
Keywords:
Marketing
Cross-selling
Radar
Service recovery
Business
Stereotype
Advertising
Correction
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