Contemporary Management Approaches to the Global Hospitality and Tourism Industry: Technology as a Panacea for Sector Growth
2020
This chapter describes how the era of brick and mortar, hitherto called the analogue years, has given way to the era of digits where everything functions with the touch of a button. From agriculture to banking, health to education, information search to manufacturing; and the hospitality and tourism sector is not left out. Information and communication technologies (ICT) has changed the way businesses are done in contemporary ways. The business environment and their managers have been challenged to think of how to integrate the opportunities posed by technology into their business models for competitive advantages.
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