Appropriate market is key to success of dairying in Imperial Valley

Growth and development pressures and environmental regulations are forcing dairy enterprises in the Chino Valley to relocate. Alternative areas for producing raw milk for the Los Angeles–San Diego basin will be needed. Two areas of particular interest are the Imperial and Palo Verde valleys. For the scenario studied, milk can be produced in the Imperial Valley at least as efficiently and cheaply as in the southern San Joaquin Valley. Transportation costs will determine profitability. Establishing a viable dairy industry in the Imperial Valley will also depend on the size of herds, the establishment of milk processing plants and the regulatory environment that surrounds it.