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A Study on Big Data Utilization Scheme for the City Branding - Focused on the 'User-centered Typology in Seoul City’ -
A Study on Big Data Utilization Scheme for the City Branding - Focused on the 'User-centered Typology in Seoul City’ -
2015
Eum Hee Kyoung
Choi Doo-Jin
Park Sung-Chan
Chang Hye Jung
Keywords:
Big data
Marketing
Advertising
Typology
Business
Correction
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