Recommended methods and recommended server

The invention provides a recommendation method comprising the following steps: a cloud server obtains a plurality of feature information of a user; the cloud server displays the plurality of feature information to the user; the cloud server receives at least a part of feature information among the plurality of feature information selected by the user; and the cloud server recommends information to the user according to at least a part of feature information. According to the method, the user selects at least a part of feature information among the plurality of feature information in the cloud server to recommend related recommendation information on the condition of protecting the user privacy, thereby not only helping the user to better control the feature information, but also having the advantages of obtaining the recommendation information on the condition of protecting the privacy information among the plurality of feature information of the user, facilitating the correlation, transmission and issue of the plurality of feature information of the user in the cloud server and improving the user experience, and the method has security, selectivity and usability. The invention further discloses a recommendation server.