Travel mode choice in large cities of China based on loss aversion theory

Public transportation priority development is a basic policy to solve the problem of travel of Chinese people. Firstly, the author Analysis the means of urban traffic and their characteristics in China, then point the factors affecting their choice and the method professors used to study. Secondly, using the traffic survey analysis, prepare the questionnaire to determine factors which are important to the choosing of travel mode. Thirdly, construct the main factors related variables and passenger travel will of the asymmetric response model with multiple linear regression method. Finally, through the analysis of the status quo of China's urban traffic and passengers will travel model of asymmetric response, and from policy implementation, technical standards and the law-making, give some suggestions improve urban transportation system structure, improve the urban living environment, and ease urban traffic.