Feasibility of text messaging to promote child health in a rural community on an American Indian reservation

Objective:This study investigated the feasibility of delivering health-related short text messages to parents with the goal of reducing obesity risk among their children aged 3–5 years.Design:Quasi-experimental design involving one experimental group of 17 parents.Setting:Rural American Indian reservation.Methods:During the 5-week intervention period, parents received 3 topic-related text messages each week for a total of 15 messages. The topics focused on included nutrition, physical activity (PA), sleep, consumption of sugary beverages, TV viewing and screen time. Outcomes included assessments of feasibility including retention rates; delivery, receipt and response to text messages; and programme satisfaction. Pre- to posttest changes in parent knowledge of health behaviours associated with childhood obesity and parent report of these health behaviours in their child were also assessed.Results:A total of 100% (17/17) of the participants completed the study and final assessments. All texts (n = 289) sent...