UNDERSTANDING GAME IDEATION THROUGH THE LENS OF CREATIVITY MODEL

Creativity in game design is not as widely studied as it is in general design discipline. While it may be argued that game design is simply a special case of design, in reality, it is peculiar in many ways and hence needs special attention. We aim to understand the game ideation process through the lens of creativity model. We first develop a theoretical creativity model based on the concepts in the creativity literature. We then study the ideation process of game design students and understand how it fits with the proposed theoretical model. We find that the game ideation discovered through field study broadly follows the theoretical model. Our larger research goal to develop a refined ideation model and build an ideation tool for game designers. This paper discusses the first step towards it.