Sustainability Reporting by New Zealand Wineries

Many organisations have realised the need to engage in sustainable practices, and the benefits from doing so. This engagement includes communicating sustainable practices with stakeholders through web pages. The quantity of web page reporting varies by winery and by reporting category, as does the ease of reading (i.e. readability). This chapter discusses sustainability reporting and sustainability in the New Zealand wine industry, introducing readers to the nine key focus areas of Sustainable Winegrowing New Zealand (SWNZ), of which only one focuses on social sustainability. The quantity and readability of web page reporting of 433 New Zealand wineries are examined with differences found between the four reporting categories—social sustainability reporting, environmental sustainability reporting, social and environmental sustainability reporting, and sustainability reporting. There is room for improvement in the readability scores of all the reporting categories, although social sustainability reporting is slightly more readable.