The Apply of Genetic Algorithms in Data Mining Association Rules

With the rise of data mining technology, various applied to association rule mining algorithms have gradually been con-cerned. In addition to the data in the database will be entry, query, statistics and other simple functional applications, but also tohelp users find the relevance of the presence of large amounts of data in a variety of useful information and data between, to help us-ers analyze the valuable information, in order to achieve one of the commercial value. Association rules is an important researchbranch of data mining, which is the classical algorithm-Aprior algorithms are widely used, the limitations of this article for Aprioralgorithm, genetic algorithm in association rule data mining for analysis and survey of a university freshmen the data, for example,to dig out the relevant contact the school environment, employment, campus community activities, canteen standards and other fac-tors with students and student high school students to the situation between the level that can be focused on helping college admis-sions consulting and publicity for students in different regions to take a different form of publicity and promotional content, to fur-ther expand the enrollment of the school.