Recognising other-race faces is more effortful: The effect of individuation instructions on encoding-related ERP Dm effects.

Humans are better at recognising faces from their own vs. another ethnic background. Socio-cognitive theories of this own-race bias (ORB) propose that reduced recognition of other-race faces results from less motivation to attend to individuating information during encoding. Accordingly, individuation instructions that explain the phenomenon and instruct participants to attend to other-race faces during learning attenuate or eliminate the ORB. However, it is still unclear how exactly such instructions affect other-race face processing. We addressed this question by investigating encoding-related event-related brain potentials, contrasting neural activity of subsequently remembered and forgotten items (Dm effects). In line with socio-cognitive accounts, individuation instructions reduced the ORB. Critically, instructions increased Dm effects for other-race faces, suggesting that more processing resources were allocated to these faces during encoding. Thus, compensating for reduced experience with other-race faces is possible to some extent, but additional resources are needed to decrease difficulties resulting from a lack of perceptual expertise.