Strategic Transformation and Operations Management at Bühler AG: A Holistic Approach

This chapter outlines the holistic approach to managing the global manufacturing network at Buhler. After a short introduction about the company, the chapter is divided into three parts. First, the foundation for the strategic transformation along the eagle icon is outlined. Second, key concepts for aligning the footprint, logistics, and supply chain with the group strategy are presented. In particular, the management of complexity and risks are addressed. Third, pragmatic concepts are described to enable strategy deployment and success control within the Buhler manufacturing network. Finally, the chapter concludes that strategic transformation is an ongoing journey; it is important to have open communication and supportive company culture to empower and engage the employees to join and embrace this journey together.