The Film Industry Leaps into Artificial Intelligence: Scope and Challenges by the Filmmakers

Artificial Intelligence (AI) is usually associated with assisting humans with tasks that are either ordinary or can be done better with automation. Since then technology grew, representation of AI and Robotics also evolved in films, especially the robots, which has given surplus roles from the antagonist, protagonist, the romantic, to a deadly weapon capable of machine learning. With the advent of CGI in the 2000s, an AI flareup took place in the world of cinema and came up with worthy concepts of AI-based movies. Today, the AI system can robotically deliver advanced visual effects which makes it easier for performers to act their alternative characters and creatures. Data Analytics and AI technology have already made their debut in films and are going to play a bigger role in the filmmaking process. Till now, films were made on AI. In the future, AI will be writing films, robots will perform, and animation will be done by a deep learning algorithm process. The study aimed to observe the AI technologies used in the film industry. The methods adopted to achieve the goals of the study is the content analysis method. The study will conclude that technology is constantly improving, and AI can become an inescapable force that could renovate the films and take it to the next level.