야간형 축제와 관광이벤트가 도시재생지역에 미치는 영향인식 비교분석 : 군산과 인천의 비교를 중심으로

This study was conducted to compare and analyze how the perceived impact of strategically planned night-time festivals and events in the ciyies of Incheon and Gunsan on urban regeneration areas differed. First, as a result of verifying the differences between the cities of Incheon and Gunsan, the host regions, the night-time festivals and tourism events, it is believed that Incheon has a more direct impact on urban regeneration with night-time festivals and tourism events than Gunsan. In particular, the Incheon area has a traditional market near the venue where night festivals and tourism events are held, which is believed to have greatly affected the market revitalization as visitors flowed into the market before and after the event. Second, the difference between the Incheon Open Port Cultural Heritage Night, Dongincheon Romantic Market, Gunsan Cultural Night, and Gunsan Time Travel Festival, shows that Gunsan has a lower urban regeneration impact than Gunsan. Therefore, it is believed that software-based urban regeneration strategies using nighttime festivals and events should be expanded around urban regeneration areas. Based on the final results of this study, night festivals and tourism events can directly affect the software regeneration effect in urban regeneration areas. Therefore, efforts are needed to draw active participation from local residents to help establish urban regeneration strategies and policies. However, the limitations of this study are determined to be excessive in applying various results to festivals and events with similar characteristics during the day and night in Incheon and Gunsan. Therefore, it seems necessary to compare various objects to see how similar festivals and events occurring in urban regeneration areas affect the region in the future.