Research on New College Reading Promotion Practice based on the Popular Variety Mode

In the background of building a nationwide reading atmosphere, the reading promotion work has gradually become the focus of the work of university library. In order to stimulate the enthusiasm of readers to walk into the library and approach read, Tonghua Normal University Library has carried out a new reading promotion practice activity starting from "the most favorite thing of readers", based on popular variety mode, by combining recreational and sports activities, collected literature retrieval, quality book recommendation, the retrieval of electronic resources and other quality-oriented education. The paper expounded the design concepts, procedures and implementation methods of the case, and summarized relevant experience and shortcomings to drive the college reading promotion work and make it more efficient, more acceptable to readers, and easy to implement.